Changing print needs
Printing is needed, no one has doubts about it, but are they just as necessary as 20 years ago? This is a debatable issue, but certainly the market needs and consumer demand have changed a bit.
The production of marketing materials increased significantly - leaflets, banners, promotional leaflets, and advertisements - and decreased the production of books and magazines, mainly due to the popularization of the Internet. Will we wait for the times when printers, DTP operators and printing house owners will have to look for a new job?
About print
Printing? multiple reflection of an image from a printing form onto a printing substrate (e.g., on paper). Every copy, that is a print, is commonly called a print.
The printing also means various techniques for copying text and graphics using traditional methods, using printing machines, as well as modern computer methods with the use of computer peripherals, such as printers, plotters, etc. - although such prints should be called printouts.
The introduction of computer techniques and digital printing to printers has meant that printing is also often understood as printing done on an industrial scale by means of adapted printing machines.
Offset printing
Offset printing is the most popular type of printing in today's printing industry. It is true that it has many varieties and uses different techniques and materials (paint, paper). The main division is cold printing, where the paint is fixed by soaking into paper. While the 'hot' offset where the printed paper web passes through the drying tunnel.
The classic offset (water) is associated with the use of water rollers and hydrophilic and hydrophobic surfaces, however, this method is already abandoned due to the difficulty in obtaining a good balance of water and oil paint.
The successor of this method is anhydrous offset printing where silicone molds are used instead of water.